Lloyd Merricks

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  • Done-For-You Leads
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  • More
    • Home
    • Done-For-You Leads
    • Dead Lead Reactivation
    • Cross-Sell Campaigns
    • Win-Back Campaigns
    • Renewal Command Center
    • Claims Conceirge
    • Client Success Portal
    • Referral & Review Engine
    • Pricing
    • FAQ'S

Lloyd Merricks

Lloyd MerricksLloyd MerricksLloyd Merricks
  • Home
  • Done-For-You Leads
  • Dead Lead Reactivation
  • Cross-Sell Campaigns
  • Win-Back Campaigns
  • Renewal Command Center
  • Claims Conceirge
  • Client Success Portal
  • Referral & Review Engine
  • Pricing
  • FAQ'S
Octopus logo with "Lloyd Merricks" text.

Insurance Agents: Get Done-For-You Exclusive Leads & Automated Follow-Up

Insurance Agents: Get Done-For-You Exclusive Leads & Automated Follow-UpInsurance Agents: Get Done-For-You Exclusive Leads & Automated Follow-UpInsurance Agents: Get Done-For-You Exclusive Leads & Automated Follow-Up

Our system delivers exclusive prospects - not leads sold to five other agents - with automated follow-up that never gives up.

Book A Demo

How It Works

Check out this video to see what we can do for your agency:

Most agencies are still buying leads the old way...

If you're purchasing shared leads, you're paying to compete with four or five other agents for the exact same person. 


Shared leads typically run $10-25 each, and once you factor in the time it takes to actually win that race, most agencies find their real cost per closed policy lands somewhere between $150 and $400 - for a lead they don't even own exclusively.


That's not a lead. That's a bidding war you're paying to lose.

But We Don't Stop With Lead Generation...

Lead generation is where we start. Here's what keeps running once you're in.


Click the links for more information:


🎯 Lead Generation

Exclusive prospects, automated follow-up, delivered in under 60 seconds.


🔄 Dead Lead Reactivation

Turn dead leads into live opportunities.


🤝 Cross-Sell Campaigns

Turn single-policy clients into multi-line goldmines.


📞 Win-Back Campaigns

Stop letting your competitors keep your past clients.


✅  See The Complete System and get pricing information.

Success isn't just about grinding harder; it's about implementing a system that fills your calendar automatically.


BOOK A DEMO

We are not your typical lead company - We don't sell shared leads, and we don't charge per lead.

Most agents are running on a hamster wheel that’s destined to break. They’re working harder than ever, yet their pipeline stays empty. It isn't because they lack talent or drive—it’s because the industry has sold them a broken model.


Here is why most insurance agents fail with leads, and why the current approach is holding your agency back.


• First, you’re likely buying garbage. 


If you’re purchasing "shared" leads, you’re paying to compete with five to ten other agents for the exact same person. By the time you get the notification and make the call, the prospect has already been hammered by your competitors. It’s not a lead; it’s a race to the bottom of the price bin.


• Second, you’re only hunting the 3%. 


Most marketing focuses solely on the tiny sliver of the market actively shopping for a new policy today. If you ignore the other 97%—people who are satisfied, indifferent, or just not thinking about it—you’re leaving a massive mountain of potential revenue on the table. You need a way to capture that audience and stay top-of-mind until they are ready to switch.


• Third, you don't have a system. 


Closing insurance sales usually isn't a one-and-done phone call. If you don't have a rigorous, consistent follow-up process that tracks every interaction, leads are going to leak out of your funnel every single day. Without automation, you’re relying on your own memory, and eventually, the ball gets dropped.


We fix ALL of those problems.


Our leads are 100% exclusive. When a prospect engages with our system, they are yours and yours alone. No competition, no fighting over price, and no stale data.


We don’t just target the 3% currently shopping. Our system also captures the attention of the 97% who aren't ready today but will be in the future. We provide the exact blueprint and proven sales scripts you need to close the 3% immediately. For the other 97%, we plug them into an automated, multi-channel nurturing sequence—using voice, SMS, and email—that keeps your agency in front of them until they’re ready to buy.


This isn't theory. Our founder spent over a decade in the insurance trenches, working in both captive and independent agencies. He has sat where you’re sitting. He knows exactly why the old ways fail, and he built this system to solve the specific, painful problems that keep agents from scaling their business.


Stop chasing shared leads and start building a real asset. We give you the data, the process, and the automation to turn your lead flow into a predictable engine for growth.



Quote by Charlie Lloyd about selling policies and building a better system.
BOOK A DEMO

Automated "Hands-Off" Follow-Up Is The Secret Sauce For Massive Agency Growth

Hand interacting with digital automation icons.
BOOK A DEMO
Man talking on phone while using computer.

No More Sharing Junk Leads With Ten Other Agents

We handle the lead generation and the follow-up campaigns.

Get exclusive leads delivered straight to your phone & CRM. You will never have to worry about being the tenth agent bombarding the exact same prospect.


We don't sell shared, stale leads. We provide fresh leads that belong exclusively to you.


Stop wasting your time on bad data and dead-end leads who act like they have no idea why you are calling.

Book A Demo

Hear From Our Happy Clients

No More Junk Leads. No Wasted Time. No Empty Promises.

We have created a system that solves the three biggest headaches when it comes to finding new customers for your insurance business:

The "Feast or Famine" Cycle

Most agents struggle with inconsistent lead flow, where they are either drowning in work or scrambling to find the next client. Our system provides a predictable, steady stream of quote requests. No more chasing ghosts.

Wasted Time on Bad Leads

You are likely sick of spending your evenings playing "phone tag" with people who aren't serious, and have already been contacted by several other agents. We send you exclusive leads, with higher intent than those garbage lead vendors.

Financial Risk

We give you proven outcomes that speak for themselves and make a meaningful difference for your business. In addition, our system is month-to-month, and you can cancel anytime, which removes the financial risk.

About Lloyd Merricks

Hello, my name is Charlie Lloyd

I grew up on a tobacco farm in Southside Virginia, where the value of hard work wasn't just a lesson—it was a daily reality. 


That foundation is exactly why I named this company Lloyd Merricks, honoring the two hardest-working men I’ve ever known: my father, Charlie Lloyd Sr., and my grandfather, Frank Merricks.  


Throughout my insurance career, I found myself stuck in a exhausting cycle: I’d prospect relentlessly to land new business, only to become so buried in the actual work that I had no time left to keep the pipeline moving. Once those prospects ran out, I was right back at square one.   I tried buying leads, only to realize they were trash that had been sold to five other agents.

I realized that if I was this frustrated by this way of doing things, there had to be countless other agents feeling the exact same way.  


Lloyd Merricks was born from that frustration, built to handle the heavy lifting of lead generation, automated follow-up, dead lead reactivation, cross-selling, and client win-back, so you can focus on your craft without the pipeline ever running dry.

Our Mission

To eliminate the "feast or famine" cycle for insurance agents through relentless lead generation and automated follow-up.


Rooted in a legacy of grit and hard work, we handle the heavy lifting of multi-channel prospecting so our clients can focus on their craft without the frustration of an empty pipeline.

Our Approach

You didn't get into this business to babysit a pipeline that never closes.


Most lead vendors hand you a list of names and disappear. We build the entire system — exclusive lead generation, automated follow-up, dead lead reactivation, cross-selling, and client win-back all set up on nurture campaigns that work your prospects until they're ready to talk. No shared leads. No chasing. No crossed fingers.


Your producers stay busy. Your calendar stays full. And you get back to the part of the business that actually puts money in your pocket.


Why did we choose an octopus as our logo? Eight arms. Multiple channels. Once we grab a prospect, we don't let go.



A hand circles the phrase Let's Get Started in red.

Ready to fill your calendar with quality prospects? Click the button below to get started.

book a demo
Black sign with white text asking, "Got Questions??"

Ok, if you've made it this far, you're interested, but you have some questions.

Look, most people are used to getting sold a dream by marketing agencies that never deliver. So, it's perfectly understandable that you're skeptical.


You're sick of getting burned by lead vendors who promise you the world, but are just selling the same garbage lead to five different agents. 


We aren't that. We aren't a typical lead vendor selling you a pipedream. We sell a machine designed to grow your agency from all angles.


With that said, let's run through some of the most frequently asked questions we hear, and hopefully we'll cover the questions you have.


Below you'll see a button that will take you to our FAQ page. We cover the questions agency owners actually ask before signing — including how fast the system goes live, who owns the leads, how ad spend works, what your producers have to do differently (spoiler: nothing), and what happens to your data if you ever leave.

FAQ Page

Are You Ready To Grow Your Agency?

book a demo

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